#12 Play Like A Kid With LEGO® SERIOUS PLAY® CreaSpaTreat
Welcome to the 12 days of Christmas countdown! This week, first published on October 2020, focused on adults + play. Enjoy this DailyFind, love from CW! I wish I had figured out how important play was for being a healthy adult
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LEGO’s new adult product strategy
Interesting peak into how LEGO plans to continue building for the adult market. Enjoy this DailyFind, love from CW! It’s not a secret that LEGO is not just for kids. Adults and even seniors all around the world build LEGO sets
Building Mindfulness: Lego’s Marketing Play to Adults
For sure! I have reconnected to my childhood through LEGO, and I like it. Enjoy this DailyFind, love from CW! Adults have become a growing market for the world’s favorite toy. Here’s why Lego, the world’s largest and most profitable toy
Why adults are using Lego to battle stress
From my first set of LEGO bricks, I have never fully put them away for good. Enjoy this DailyFind, love from CW! Admitting you’re an adult that plays with Lego is no longer the shameful revelation it would have been a
The Guardian view on Lego for adults: play is a serious business
What terrible advice! By giving up play as a childhood pursuit, adults in society have lost something important. Enjoy this DailyFind, love from CW! “When I became a man, I put away childish things,” Paul told the Corinthians. Two thousand years
Lego sets its sights on a growing market: Stressed-out adults
Building with LEGO might relieve stress, make you happy, or be just plain fun. Enjoy this DailyFind, love from CW! Lego, the world’s largest and most profitable toymaker, is zeroing in on a growing demographic: stressed-out adults. The 87-year-old Danish company
Play During COVID-19 Pandemic
The importance of play cannot be understated and is applicable to everyone, children and adults alike. Enjoy this DailyFind, love from CW! Lego Makes a Hundred Billion Bricks a Year. CEO Niels Christiansen on Why They’re Now More Important Than Ever.
What’s the Opposite of Play?
This article makes a good case for paying attention to 'play-time' in modern adult life. Enjoy this DailyFind, love from CW! Surprise! The opposite of play is not work. In fact, work and play can be more similar than we think.
Adults Need to Make Time for Downtime
When did it happen that we care so much about what others think? Kids don't. And they seem happier for it. Maybe there is something to the idea of making time for play. Enjoy this DailyFind, love from CW! Society expects
Unleashing your inner child can help combat stress, experts say
It is interesting to think that stress-busters are easily remembered by taking a walk down memory lane. Enjoy this DailyFind, love from CW! It is well-known that, as a nation, our stress levels are going through the roof. A third of UK